According to a top company executive, BMW expects electric vehicle sales in India to account for more than 10% of total automobile sales by next year as the business accelerates its electrification journey in the nation.
The business, which introduced its all-electric sedan i4 in India at an introductory price of Rs 69.9 lakh, is certain that it would “lead the charge in electromobility” in India with the “widest electric vehicle portfolio.”
Last November, the firm revealed ambitions to launch three electric vehicles in India within six months. It has already released its all-electric SUV iX and all-electric MINI SE premium hatchback.
“When we launched these two products, the iX and Mini SE (electric), we saw an approximate demand of about 5%, which is really healthy… and with the i4 launching, I expect the electric demand to be more than 10% of our volumes by next year,” BMW Group India President and CEO Vikram Pawah told PTI on the sidelines of the launch.
BMW Group experienced one of its strongest quarters in India in January-March 2022, with a 25.3% increase in four-wheeler sales to 2,815 units.
In 2021, the group delivered 8,876 vehicles, a 34.4 percent increase over the previous year.
He stated that BMW is ensuring that it has the most diversified electric car portfolio, saying, “I don’t think any brand or organisation in India has such a wide portfolio.”
“These three automobiles have a totally distinct (in) character, drawing various clients, spanning, I would say, the most diverse consumer base in electric mobility in India,” Pawah added.
BMW has also been at the forefront of electric mobility for the past ten years and will continue to do so, he added.
The newly released i4 is imported as a fully assembled unit. It has BMW eDrive technology from the fifth generation, which includes an integrated drive unit powered by an electric motor, a single-speed gearbox, and power electronics.
With a 340-hp output, the i4 can sprint from 0 to 100 km/h in 5.7 seconds.
It is powered by an 80.7-kilowatt-hour lithium-ion battery.
Earlier, during the i4 presentation, he stated, “We at BMW Group are leading the charge in India in terms of electromobility…
And now I’m very pleased to present to you the country’s first electric mid-size automobile “..
The i4 automobile has a range of 590 kilometres (on a single charge), which he claims is “greater than any other electric vehicle in India.”
The BMW i4 may be reserved online at shop.bmw.in, and delivery will begin in early July 2022, according to the firm.
The BMW i4 will be offered with a complementary BMW ‘Wallbox’ charger with installation as an initial offer. It can be incorporated at home to provide safe and convenient charging of up to 11kW, according to the company.